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Oklahoma State University

Kimberly Mathe Cuellar

Director, Wayne Hirst Center for Beverage Education and Assistant Professor

391 Human Sciences
Stillwater, OK 74078
Phone: 405-744-7689

kim.mathe@okstate.edu

Education

Degree Institution Area of Study
Ph.D. Oklahoma State University Hospitality Administration
M.S. Oklahoma State University Business Administration
B.S. Oklahoma State University Marketing

Publications

*denotes graduate student at time of publication 

Velikova, N., Slevitch, L., & Mathe-Soulek, K. (In press). Application of Kano model to identification of wine festival satisfaction drivers. International Journal of Contemporary Hospitality Management. 

Long, J.P.,* Lin, W.T.*, & Mathe-Soulek, K. (In press). Marketing Texas wine: Determining the who, what, and where of a growing market.  Journal of Hospitality and Tourism Cases.

Mathe  K., Scott-Halsell, S., Kim, S.T.*., Krawczyk, M.* (2017). Psychological capital in the quick service restaurant industry: A study of unit-level performance. Journal of Hospitality and Tourism Research, 41(7), 823-845.

Roseman, M.G., Mathe-Soulek, K. & Krawczyk, M.* (2017). Food safety and psychological empowerment climate: A model of restaurant performance. Journal of Human Resources in Hospitality and Tourism, 16(2), 137-152.

Mathe-Soulek, K., Aguirre, G.C., Roseman, M.G., & Dallinger, I.* (2016). Stone Lion Inn: Haunting in a Small Town.  Journal of Hospitality and Tourism Cases, 5(2), 48-56.

Mathe-Soulek, K., Aguirre, G.C., & Dallinger, I.* (2016).  Haunted Properties: A preliminary exploration in price and customer satisfaction differences. Journal of Tourism Insights.

Mathe-Soulek, K. (2016). Restaurant menu descriptions: Revisiting McCall and Lynn through word analysis. Journal of Foodservice Business Research, 19(1), 56-63.

Krawczyk, M.*, Webb, T.*, & Mathe-Soulek, K. (2015) The future of limited services restaurants: Let the customers decide. Journal of Hospitality and Tourism Cases, 4(3).

                ^Third Place Award Winner- ICHRIE Case Competition

Mathe-Soulek, K., Krawczyk, M.*, Harrington, R., Ottenbacher, M. (2015). The impact of price-based promotions on fast food restaurant sales and stock prices. Journal of Food Products Marketing, 22(1).DOI: 10.1080/10454446.2014.949996

Mathe-Soulek, K., & Roseman, M. (2015). Consumer perceptions of nonnutritive sweetened coffee in the quick service restaurant industry. Journal of Food Products Marketing, 21(3), 293-305.

Mathe-Soulek, K., Slevitch, L., & Dallinger, I.*  (2015). Applying mixed methods to identify what drives quick service restaurant’s customer satisfaction at the unit-level. International Journal of Hospitality Management, 50, 46-54.

Mathe-Soulek, K., Roseman, M., & Scott-Halsell, S. (2014) Does the gender of quick service franchisees, corporate supervisors and managers affect restaurant appearance and food safety performance? Journal of Foodservice Business Research, 17(5), 472-482.

Mathe, K., Scott-Halsell, S., Roseman, M. (2013). The role of customer orientation in the relationship between manager communications and customer satisfaction. Journal of Hospitality and Tourism Research. DOI: 10.1177/1096348013496278.

Roseman, M., Mathe-Soulek, K., Higgins, J.A. (2013). Relationships among consumer usage of grocery product labels and restaurant nutrition labeling attitudes and restaurant menu selection behaviors. Appetite. 71, 274-278.  (Journal Impact Factor in Nutrition field: 3.238)

Slevitch, L., Mathe-Soulek, K., Scott-Halsell, S., & Karpova, E. (2013). “Green” services and customer satisfaction: A new perspective on resource allocation and performance optimization. International Journal of Contemporary Hospitality Management, 25(6).

Mathe, K. & Scott-Halsell, S. (2013) Current trends in travel and tourism: An examination of the state of Oklahoma. Tourism Planning and Development, 10(3),338-353.

Mathe, K. & Slevitch, L. (2013). An exploratory examination of supervisor undermining, employee involvement climate and the impact on customer service perceptions. Journal of Hospitality and Tourism Research. 37(1), 29-50.

Mathe, K. (2012) Food safety, labor costs and the effects on quick service restaurant performance. Journal of Foodservice Business Research, 15(4), 398-410.

Mathe, K. & Scott-Halsell, S. (2012). The effects of perceived external prestige on positive psychological states in quick service restaurants. Journal of Human Resources in Hospitality and Tourism, 11(4),354-372.

Wallace, J.C., Johnson, P.D., Mathe, K., & Paul, J. (2011). Structural and psychological empowerment climates, performance, and the moderating role of shared felt accountability: A managerial perspective. Journal of Applied Psychology, 96(4), 840-850.

                Financial Times 45 Journal

Book Chapters (Editor/Invited) Published

Mathe, K., Michie, S., Nelson, D.L., (2011) Women in Management in the United States.  In M.J. Davidson and R.J. Burke (Eds.) Women in Management Worldwide: Progress and Prospects, Vol. 2. Gower Publishing: Surrey, England. 

Presentations

Williams, H.*, McCool, B., & Mathe-Soulek, K. (2017). What impact do travel practices of deliberate and accidental gastro-tourists across generations have on destination branding and tourism marketing? Paper to be presented at the Graduate Student Conference in Hospitality, Houston, TX.

Palabyik, J.*, & Mathe-Soulek, K. (2017). The relationship between craft beer consumption and sense of place. Poster to be presented at the Graduate Student Conference in Hospitality, Houston, TX.

Fickes, D.J., Mathe-Soulek, K., Scott-Halsell, S., & Driscoll, M. (2016). Service and satisfaction: Writing the right prescription for your healthcare facility. Poster presented at Graduate Student Conference in Hospitality, Philadelphia, PA.

Long, J., Adams, C., & Mathe-Soulek, K (2016). A mixed methods investigation of personality and affective trait profiles effectiveness on the selection of entry level managers in the hospitality industry. Poster presented at Graduate Student Conference in Hospitality, Philadelphia, PA.

Dallinger, I.* & Mathe-Soulek, K. (2015). Managers’ regulatory focus and its effects on unit-level restaurant operations. Poster presented at the ICHRIE Annual Summer Conference, Orlando, FL.

Mawritz, M., Graham, K., Butts, M.M., & Mathe-Soulek, K. (2015). They bring it on themselves: The high-performing deviant as a provocative victim of abusive supervision and the exacerbating effect on bottom line mentality. In M.J. Quade & R.L. Greenbaum (co-chairs) When only outcomes matter: New perspectives on bottom line mentality research. Paper presented at the Annual Meeting of the Academy of Management, Vancouver, Canada.

Mathe-Soulek, K., & Aguirre, G. (2014). Haunted hotels: Emotional branding and the implications on price and customer satisfaction. Presented at the Academy of Business Research Conference, Las Vegas, NV.

Krawczyk, M.*, Webb, T.*, & Mathe-Soulek, K. (2014). The future of limited services restaurants: Let the customers decide. Case paper presented at the ICHIRE Annual Summer Conference, San Diego, CA, third place award for case competition.

Mathe-Soulek, K. & Krawczyk, M.* (2014). Food safety and psychological empowerment climate: A model of restaurant performance. Paper presented at the ICHIRE Annual Summer Conference, San Diego, CA.

Mathe-Soulek, K. & Slevitch L. (2014). What drives quick service restaurant’s customers’ satisfaction at the unit-level? Paper presented at the ICHRIE Annual Summer Conference, San Diego, CA.

Kim, S.T.*, Magnini, V., & Mathe-Soulek, K. (2014). The influences of restaurant menu font style, background color and physical weight: Initial findings. Poster presented at the ICHIRE Annual Summer Conference, San Diego, CA.

Krawczyk, M.* & Mathe-Soulek, K. (2014). An analysis on the effect of product promotions on performance in the quick service restaurant industry. Paper presented at the Graduate Student Conference in Hospitality, Houston, Texas.

Roseman, M., Mathe-Soulek, K., & Higgins, J.A. (2013). Relationships among consumer usage of grocery product labels and restaurant nutrition labeling attitudes and restaurant menu selection behaviors. Paper presented at ICHRIE Annual Summer Conference, St. Louis, Missouri.

Mathe, K., Roseman, M. (2013). A study of genders affect on restaurant appearance and food safety. Paper presented at SE-CHRIE Spring Conference, Atlanta, GA.

Mathe, K., Roseman, M., Scott-Halsell, S. (2012). Friendliness in the restaurant industry: Does management gender matter? Paper presented at the Mustang International Academic Conference, Oklahoma City, OK.

Mathe, K. (2012) The mediating effects of customer orientation on perceived supervisor communications and customer satisfaction. Paper presented at the 17th annual Graduate Student Research Conference in Hospitality and Tourism, Auburn, AL.

Mathe, K. (2012) Do value and uniqueness mix? The relationships between value, uniqueness, and purchase intent in new product development in the quick service restaurant industry. Poster presented at the 17th annual Graduate Student Research Conference in Hospitality and Tourism, Auburn, AL.

Mathe, K. (2011) The effects of franchisee gender on consumer perceptions of performance and financial performance in quick service restaurants. Paper presented at the 16th annual Graduate Student Research Conference in Hospitality and Tourism, Houston, TX.

Johnson, P.D., Mathe K., Wallace, J.C. (2010) A structural integration of group empowerment and performance. In M. Frazier (Chair) Empowerment Research: Enabling Employees to Make a Difference. Paper presented at the Annual Meeting of the Academy of Management, Montreal, Canada, 2010.

                Participants included: Dr. Bradley Kirkman, Dr. Dan Chiaburu, Dr. D. Koen

Mathe, K. (2010) Abusive supervision and employee empowerment in quick service restaurants. Poster presented at the 2010 I-CHRIE Annual Conference, San Juan, Puerto Rico.

Mathe, K. (2010) Food safety, labor costs and the effects on quick service restaurant performance. Poster presented at the 2010 I-CHRIE Annual Conference, San Juan, Puerto Rico.

Mathe, K. (2010). Social undermining, employee involvement and the impact on customer service perceptions. Poster presented at the Society for Industrial Organizational Psychology Annual Meeting, Atlanta, GA.

Mathe K. (2010). Where are all the women franchisees? Psychological, financial and functional determinants in restaurant franchising. Interactive session presented at the Society for Industrial Organizational Psychology Annual Meeting, Atlanta, GA.

Mathe, K., Nelson, D. (2009). Somebody has to do it: an examination of psychological capital, job satisfaction and self-esteem in dirty jobs. In D. Sweetman & K. Mathe (Co-Chairs) Positive Organizational Behavior: New Research Streams. Paper presented at the Annual Meeting of the Academy of Management, Chicago, IL.

Mathe, K. (2009). Stay positive, but not too positive: A theoretical examination of hope and optimism in third party mediators. Poster presented at the 20th annual Oklahoma State University Research Symposium, Stillwater, OK.

Professional Presentations (Invited)

Mathe, K. (2017). Olfaction and gustation: Using wine sensory techniques to improve the quality of life for patients and the general population. Presented at US Foods Regional Conference. Lubbock, TX.

Mathe-Soulek, K., Yang, Y., Park, S., & Bilgihan, (panel members, in no particular order; 2016). A Discussion with Junior Faculty – Finding your First Job and Early Career Success. Panel discussion presented at Graduate Student Conference in Hospitality, Philadelphia, PA.